Insights+ Resources for Churches

Resources to help you get started quickly with Insights+, so you can go beyond basic demographics to know your people, help them flourish, and make strategic ministry decisions with confidence.

Start your Insights journey in six easy steps. Learn how to create locations, explore roles, invite users, build your core audience, and explore the reports available in Insights.

GUIDE
Best Practices

Dive deeper by building and comparing custom audiences, honing in on specific trends and personas, and uncovering action steps based on your findings.

GUIDE
Pro Tips for Using the Know Your Community Report

Gather in-depth insights about the households near your organization, compare locations,  and more.

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GUIDE
Seven Step Guide to Insights+

VIDEO
Insights Strategy Webinar

Get the most out of Insights+ to support your mission through data-informed ministry.

DEMO WEBINAR
Know and Engage Your Online Community With Insights+

Watch a demo of how Online Audiences in Insights+ can help you know and engage your online visitors.

GUIDE & TEMPLATE
How to Develop Effective Personas

Get your complete stack of resources designed to help you brainstorm, collect, and organize information into personas so you can know how to reach and serve them better.

GUIDE
Introduction to Data

REFERENCE GUIDE
Data Dictionary

Understand the difference between first, second, and third-party data—and how each informs outreach.

This dictionary lists all data available in the Gloo platform user interface.

CHECKLIST
2020 Online Checklist for Churches

Moving from physical to digital services can feel like leading in the dark, but it doesn't have to be a mystery. Follow this checklist to regain visibility, know who's visiting your website, and how to focus your ministry efforts.